Do Link Relevancy and Authority Still Matter in 2023?
High-quality links have been a big deal for SEO strategies ever since Google’s inception in 1998. Before that, search engines relied entirely on keyword usage to rank websites in their results pages, which caused a high influx of low-quality sites capitalizing on keyword spam. Larry Page and Sergey Brin wanted their search engine to center […]
How to Find & Fix Backlinks With A Broken Link Checker
Checking any website or webpage for broken links in seconds is difficult when we are doing it manually. A broken link checker is what you need to find dead internal and external backlinks. The need to monitor backlinks and identify broken links How to find broken backlinks What to do to keep the quality of […]
What Is Curated Content?
Being strong in your content game means posting almost every day. After all, research reveals that content marketers who prioritize consistent content creation are 13 times more likely to see a positive return on investment. However, with the amount of research, planning, ideation and time content creation demands, you cannot create an ideal piece of […]
Image SEO – What It Means for Your SEO Strategy
Google Search has become a far more dynamic and visually interesting place than it was back when there were only ten simple blue links. One of the ways Google has improved is through its advancement of machine perception – that is, enhancing a machine’s understanding of images and other media. It’s an important area of […]
Why You Shouldn’t Rank Your Homepage
One of the most common mistakes we see in SEO is trying to optimize the homepage for every keyword you want to rank for. This can dramatically reduce your ability to rank for what you want to – AND can even hurt your rankings. Here are some reasons why you shouldn’t focus on homepage […]