Is Your Brand Style Guide Complete?
If you want your brand identity to stick in the hearts and minds of customers, consistency is the #1 ingredient. Sure, you also need a distinct brand voice, a pleasing color palette, a catchy tagline, and a recognizable logo – but brand consistency lies at the heart of it all. If your branding is all […]
Everything You Need To Know
On July 26, Google announced a new algorithm update regarding links that has left some business owners scratching their heads about what it means for the future of link building and ranking. The specific causes and effects won’t be known for a few weeks, as is the case with most Google updates. What Google says […]
Shipping and Returns information on Google Search web results | Google Search Central Blog | Google Developers
Monday, April 17, 2023 Google Search now shows an expanded display of shipping and return information on Google Search text results for merchant sites. We’re also making it easier to monitor and fix the structured data required to enable this display using the Search Console Shopping reports and tools. Google is expanding the display of […]
The Ultimate Guide to Content Creation in 2022
If you want your target audience to discover your brand, products, and services in 2023 – digital content creation optimized for SEO is the #1 way to do so. Why is that? There are more than a few reasons why. For one, 68% of online experiences begin with a search engine, and that includes potential […]
Google’s Product Reviews Updates: Boost Your Business
On February 23, 2023, Google announced the rollout of its latest product reviews updates. This is the sixth iteration of Google’s latest guidelines for product review content. Google made the official announcement via its Search Central Twitter account: Today we released the February 2023 product reviews update, which applies to these languages globally: English, Spanish, […]
Why SEO Does Not Work for You & Your Website
So, you’re wondering why SEO does not work for you and your website, right? Haven’t you heard?! SEO is dead! Dead from all the bad jokes about it. Of course, SEO isn’t actually dead, but there are a few reasons why SEO might not be working for you and your site. We’ve gathered 14 […]
5 Tips to Revamp Your Google My Business Page
Google My Business (GMB) is local SEO’s secret weapon. If you run what would be considered a “local business” in your community or city, it’s absolutely imperative that you have GMB set up and that you stay on top of it. This blog will discuss five ways you can revamp your GMB if things have […]