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Designing in detail for a very specialist sector

Pharmaceutical and Healthcare Sector

Strategy

Design supports for sales, product and HCPs using our specialist sector knowledge

Idea

Use design to show we understand the HCP and patient journeys

The pharmaceutical and healthcare industries are one important drivers of Ireland’s economic success, but perhaps more importantly, they are industries that have a significant and lasting effect on the health and wellness of all people. Driven by innovation and responding to challenges the pharmaceutical industry, like the creative industry, can never sit still and must constantly evolve to changing needs and circumstances.

As one of Ireland’s leading healthcare creative agencies, Clickworks has been working with clients such as Roche, Mundipharma, Ipsen, Novartis and Baxter – collaboratively driving their marketing communications forward. Whether that be in the area of eDetailing for HCP’s or information packs for patients, we ensure that messaging and creative application is consistent and understandable across these very different audiences within strict regulatory criteria.

As the field of Pharma marketing has increasingly become a digitally focussed one, we have been at the forefront of this change matching proven creative direction with highly skilled digital expertise, for our Pharma and Healthcare clients in Ireland, the UK and Europe.

As part of our commitment to this constantly changing industry, we have recently become an affiliate of the the Irish Pharmaceutical Healthcare Association (ipha.ie) partaking fully in their mission to collaboratively create a fora of shared knowledge and insight.

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